Despite what the success of apps such as iFart may have you thinking, there's a new (and big) demographic of users in town: iPhone moms. Research conducted by Greystripe—a mobile media advertiser—shows that moms with kids ranging from infants to 17-year-olds account for nearly a third of all iPhone users. What's more, the study found that 94% of mothers download apps and games, making programs that help with anything from daily productivity to raising kids all the more attractive for developers to pursue.
Andesigned is one such developer, with a Baby Tracker: Nursing app that allows iPhone moms to schedule nursing sessions, keep track of multiple babies and even record what was in each bottle a baby was fed. That's not all: there are white noise generating apps to help soothe infants, curfew monitors for parents of teens and apps that turn the iPhone into a baby monitor.
Just about the only app not offered is the one where the iPhone sprouts arms and legs and raises your kid for you.
[Fast Company]
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